Refreshing the brand for a fine ice cream parlor.
Ollie's Fine Ice Cream
Concept, Design, Illustration, Copywriting
For those in historic Delaware, Ohio, or just passing through, you are invited to "Meet at Ollie's" -- an independently owned ice cream parlor serving delicious gelato from an 1800's Gothic Revival house. Tucked away between the vibrant downtown and the bustling university, it's become a hidden gem for kids, students, and the young at heart.
This small business was in need of a fresh, consistent brand identity, as well as developing new ways of engaging customers beyond the physical location.
Fresh, charm, and vintage -- words that inspired the rebrand. Invite the youngin's to experience the olden days.

A clean, bold redesign clues you in right away as to what Ollie's is all about.
Flourishes from Victorian-Era signage inspired the visual language of Ollie's. These were mixed with illustrations of the ingredients found in their fine gelato. A fresh take with a vintage look.
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